1. Controller

The controller responsible for the processing of personal data on this website is:

Leo Dodlek
WhatTheMockup
Hödlgasse 6
1230 Vienna
Austria

Email: hello@whatthemockup.com

WhatTheMockup is an independent type design project operated by Leo Dodlek.

2. General Information

The protection of your personal data is important to me.

This Privacy Policy explains how personal data is processed when you visit the WhatTheMockup website, contact me, subscribe to the newsletter, or purchase digital products through external platforms.

Personal data is processed in accordance with applicable data protection laws, in particular the General Data Protection Regulation (GDPR).

3. Website Hosting and Framer

This website is created and hosted using Framer.

Provider:

Framer B.V.
Rozengracht 207B
1016 LZ Amsterdam
The Netherlands

Framer may process technical information that is necessary to provide, maintain and secure the website.

Framer is also used to provide website forms, including the newsletter subscription form. When a form is submitted, the information entered into the form may be transmitted through the services described in this Privacy Policy.

The website may also use Framer's built-in analytics functionality to obtain information about general website usage.

Further information about data processing by Framer can be found in Framer's Privacy Policy.

4. Technical Data

When you visit this website, technical information required for the operation and security of the website may be processed.

This may include:

• IP address

• browser type and version

• operating system

• date and time of access

• requested pages or resources

• technical device information

This processing is carried out where necessary to provide and secure the website.

The legal basis is Art. 6(1)(f) GDPR, based on my legitimate interest in operating a secure and functional website.

5. Contact

If you contact me by email or through a contact form, the information you provide will be processed for the purpose of handling and responding to your enquiry.

This may include:

• your name

• your email address

• your message

• any other information you voluntarily provide

Where your enquiry relates to a purchase, licence or potential contractual relationship, processing is based on Art. 6(1)(b) GDPR.

For general enquiries, processing is based on Art. 6(1)(f) GDPR.

Your information will only be stored for as long as necessary to process your enquiry or for as long as required by applicable legal obligations.

6. Newsletter

You may voluntarily subscribe to the WhatTheMockup newsletter.

The newsletter subscription process uses Framer, Make and Brevo.

When you enter your email address in the newsletter form, the information is transmitted from the WhatTheMockup website through an automated workflow provided by Make and is then added to Brevo for newsletter management.

Brevo

The newsletter is managed and delivered using Brevo.

Provider:

Brevo / Sendinblue GmbH
Köpenicker Straße 126
10179 Berlin
Germany

Brevo processes your email address and information associated with your newsletter subscription on my behalf. This may include information about the delivery, confirmation, opening and interaction with newsletter emails where technically provided by the service.

Make

Make is used to automate the transfer of newsletter subscription data between the WhatTheMockup website and Brevo.

Provider:

Celonis, Inc. / Make

When you submit the newsletter form, your email address is transmitted through Make in order to add your subscription request to the appropriate Brevo mailing list.

Make is used solely as part of the technical automation required for the newsletter subscription workflow.

Double Opt-In

A double opt-in procedure is used for newsletter subscriptions.

After submitting your email address, you receive an email asking you to confirm your subscription.

Your email address is initially placed in a temporary subscription list. Only after you click the confirmation link in the confirmation email will your email address be added to the WhatTheMockup newsletter subscriber list.

After successful confirmation, you may receive a welcome email confirming that your subscription has been completed.

This procedure helps ensure that the email address was submitted by its owner and provides evidence of the subscription consent.

The processing of your email address for newsletter purposes is based on your consent pursuant to Art. 6(1)(a) GDPR.

You can withdraw your consent at any time by using the unsubscribe link included in newsletter emails or by contacting:

hello@whatthemockup.com

Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

Your newsletter data will generally be processed for as long as you remain subscribed. Certain information relating to the granting or withdrawal of consent may be retained where necessary to demonstrate compliance with data protection obligations.

7. Purchases Through Gumroad

WhatTheMockup typefaces and other digital products may be sold through Gumroad.

Gumroad is operated by Gumroad, Inc.

When you follow a link to Gumroad or purchase a WhatTheMockup product through Gumroad, personal data may be processed by Gumroad according to Gumroad's own privacy policy.

Gumroad handles payment processing and other transaction-related services.

I may receive information relating to your purchase where necessary for product delivery, customer support, licence administration and communication with you.

Depending on the transaction, this may include:

• your name

• your email address

• the purchased product

• the selected licence

• purchase date

• transaction-related information

I do not directly receive or process your complete payment card details.

Processing of information required to fulfil your purchase or licence is based on Art. 6(1)(b) GDPR.

Information that must be retained due to legal, tax or accounting obligations may be processed pursuant to Art. 6(1)(c) GDPR.

8. External Links

This website may contain links to external websites and services, including Gumroad and social media platforms.

When you follow an external link, the privacy policy and data processing practices of the respective third-party provider apply.

I have no control over personal data independently processed by these third parties.

9. Cookies and Analytics

The WhatTheMockup website does not currently use advertising or marketing cookies.

The website may use Framer's built-in analytics functionality to understand general website usage.

If additional analytics, advertising, embedded media or tracking services are introduced in the future, this Privacy Policy and, where necessary, the website's consent mechanism will be updated accordingly.

10. Data Processors and Service Providers

For the operation of the website and newsletter, I may use external service providers that process personal data on my behalf.

These currently include, in particular:

• Framer – website hosting and website forms

• Make – automation and transfer of newsletter subscription data

• Brevo – newsletter management and email delivery

• Gumroad – digital product sales and payment processing

Personal data is shared with these providers only where necessary for the respective service.

Where required by applicable data protection law, appropriate data processing agreements or other safeguards are used.

11. International Data Transfers

Some service providers used by WhatTheMockup may process personal data outside the European Economic Area.

Where personal data is transferred to a country for which no adequacy decision exists, the relevant provider may rely on appropriate safeguards permitted under the GDPR, such as Standard Contractual Clauses or other legally recognised transfer mechanisms.

Further information about international data transfers can be found in the privacy policies of the respective service providers.

12. Your Rights

Under the GDPR, you may have the right to:

• request access to your personal data

• request correction of inaccurate personal data

• request deletion of your personal data

• request restriction of processing

• object to certain processing

• receive your data in a portable format where applicable

• withdraw consent previously given

To exercise any of these rights, please contact:

hello@whatthemockup.com

You also have the right to lodge a complaint with a data protection supervisory authority.

The competent supervisory authority in Austria is:

Österreichische Datenschutzbehörde
Barichgasse 40–42
1030 Vienna
Austria

13. Changes to this Privacy Policy

This Privacy Policy may be updated when necessary to reflect changes to the website, services used by WhatTheMockup, or applicable legal requirements.

Last updated: September 2026